SOHO Luxury Hair Color
Why choose between permanent and demi when one tube does both? SOHO delivers flawless gray coverage, rich fade-resistant color, and luminous shine — crafted in Italy, built for professionals.
What makes SOHO different:
- Permanent + demi in one tube — no need to stock two separate lines
- 100% gray coverage with a natural, no-lines fade
- PPD and resorcinol free — safer for sensitive clients
- Luminous shine and signature Italian fragrance every appointment
- 59 shades to cover every client in your chair
Pairs perfectly with MOB Luxury Developer in 1.5%, 3%, 6%, and 9% volumes for precise, predictable results.
Professional use only. Valid cosmetology license required to purchase. Ships worldwide.
Pairs well with
SOHO Luxury Hair Color
If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, within 24 hours on weekdays.
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